Center Stage Fairmont x UMG

AGENCY: HIGHSNOBIETY
             For a second year, Fairmont and Universal Music Group came together to give rising artists a platform to shine. Highsnobiety was brought in as a cultural consultant, adding social relevancy to the initiative by overseing content creation and brand partnership storytelling to resonate with today’s youth audience. Once not considered a haven for creativity, Fairmont is now known for breathing life into many creative endevours. 

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